Posts Tagged ‘Marketing’
Scientific Search Engine Marketing: Strategies For Maximizing Your Pay Per Click Return On Investment
Product Description
Scientific Search Engine Marketing presents rational, scientific strategies for managing pay per click campaigns. It is based around two principle ideas: that split-testing is the only way to determine the most effective keywords, ads and web page copy; and that you should focus your pay per click budget on those keywords that generate the most profit per click or the lowest cost per conversion. This book shows the techniques that professional search engine marketers use to pick the best keywords and allocate budget accordingly.
John W Ellis – SEO / PPC – Search Engine Marketing
John W Ellis – SEO / PPC – Search Engine Marketing
Product Description
John W Ellis is a Search Engine Marketing Expert based out of Nashville, TN. Including SEO, PPC, Social Media and more
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Affiliate Millions: Make a Fortune using Search Marketing on Google and Beyond
Affiliate Millions: Make a Fortune using Search Marketing on Google and Beyond
- ISBN13: 9780470100349
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Affiliate Millions
For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve a level of financial success that most people only dream about-and in Affiliate Millions, author Anthony Borelli will show you how.
With the help of coauthor Greg Holden, Borelli will show you how to make thousands, and eventually tens of thousands, of dollars each month through the process of paid search marketing and affiliate advertising. Along the way, they’ll also share the secrets to mastering this often-overlooked strategy and provide you with the tools and techniques needed to maximize your potential returns.
Since making one million dollars through paid search marketing and affiliate advertising in his first full year of operations, Anthony Borelli has never looked back. Now, he wants to help you do the same. Filled with in-depth insights and practical advice, Affiliate Millions will introduce you to this profitable endeavor and show you how to make it work for you.
Affiliate Millions: Make a Fortune using Search Marketing on Google and Beyond
Pay-Per-Click Search Engine Marketing Handbook: Low Cost Strategies for Attracting New Customers Using Google, MSN, Yahoo & Other Search Engines
Product Description
You’ve got products. You’ve got a website. You’re ready to do business online. Now, how do you attract new customers?
You may have heard stories about companies putting their business in front of 80%+ of Internet users in as little as 24 hours. You may already know of your competitors that appear on all of the major search engines. And you want to get in on it, but aren’t sure where to begin?
You’ll find the answers in this book. In it, search engine advertising pioneers, Boris and Eugene Mordkovich, share their knowledge from the most basic information explaining how Pay-per-Click works to why it is so extraordinarily effective, as well as offer detailed information on how to design a successful campaign, how to test concepts, determine what works, and fine-tune your campaigns to maximize the Return on Investment (ROI). It also delves into more advanced topics affecting advertisers today, including contextual advertising (getting your website listed on thousands of websites without paying a penny), localized search (targeting a specific local area through search engines), and click fraud (how to protect yourself against it).
The book offers detailed reviews on over 20+ major search engines, including tips and advice on how to get the most out of each one. You also get unbiased reviews of the top Pay Per Click tools and three appendices including an extensive Pay Per Click Glossary and Recommended Resources to help your business grow. Finally, the book offers tips, techniques, and ideas contributed by 14 top experts in the industry on how you can improve your search engine advertising efforts.
As a bonus, you receive over $125 worth of credits on major PPC search engines, including Yahoo!, FindWhat, Search123, Findology, SearchFeed, Kanoodle, Enhance Interactive, Mamma, Verizon SuperPages, and many others to get you started.
Online Marketing Terms Exposed: Understand the Lingo of Online Search Marketing Experts
Online Marketing Terms Exposed: Understand the Lingo of Online Search Marketing Experts
Product Description
Not familiar with the online marketing lingo? Want to learn how search engine optimization works? Want to make your website more search engine friendly? Are you a beginner who wants to learn about online marketing? From SEO to KRI, through Latent Semantic Content, learn the lingo, master the concepts, and be better positioned to make any website work better.
Online Marketing Terms Exposed: Understand the Lingo of Online Search Marketing Experts