Search Engine Optimization For Dummies
Search Engine Optimization For Dummies
- ISBN13: 9780470262702
- Condition: USED – VERY GOOD
- Notes:
Product Description
Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Optimization For Dummies has been the leading resource on how to make that happen, and this third edition is completely updated to cover the newest changes, standards, tips, and tricks.
This handy guide shows you how to get more visitors by getting more visibility for your Web site. Find out which search engines matter most, what they look for (and what they hate,) how to get your site included in the best indexes and directories, and the most effective ways to spend your advertising dollars. You’ll discover how to:
- Plan a search engine strategy
- Build pages that offer visibility
- Make your site rank high with the most important search engines
- Avoid things that search engines don’t like (and tricks that might actually get your site penalized)
- Use Google universal search, image search optimization, XML sitemaps, and more
- Choose the right keywords
- Track and measure your results
- Increase your exposure with shopping directories and retailers
- Boost your position with popular links and social networking sites
- Use pay-per-click in ways that get the most bang for your advertising buck
Search Engine Optimization For Dummies, 3rd Edition also helps you skirt some of the pitfalls and become a savvy advertiser. With this book at your side, you’ll never need to fear search engines again!
my web site was in the 13th page of google results under specific key phrase, and after I followed the advices in that book, my website now in the 30th page!
book writer does not know how google work!
Rating: 1 / 5
Search Engine Optimization For Dummies
First of all, we need to learn all major search engines in USA and UK markets. They are including Pay Per Click, Pay Inclusion, Overture Site Match, and etc….
During this age of ” Search Fights ” between Google, MSN and Yahoo. There have many search engines are growing up and also created many events and expo to gain the market shares; especially of ” searchenginewatch.com and Related events! ” May be, you need to know and learn more profiles from Looksmart/Wisenut/Zeal, Lycos/Hotbot, Findwhat, Kanoodle, Enhance (ah-ha), ePilot, Searchfeed, Xuppa, Search123, Brainfox, Fitness.com, Searchboss, Lookbus, eSpotting, Mirago, Goclick, Issifind, Issihk, 7search, bCentral, Bidclix, Blowsearch, myGeek, Business.com, Engine54, Exactseek, iqseek, ixQuick, Mamma, Pageseeker, Searchking, Splut, Topix.net, Turbo10, Whatuseek and etc…
All above PPC or P4P engines can help your company to reach 95% of the search engines coverage, and also can save the costs.
How to setup your own SEO program is the amazing way to save costs and gain the highest ROI ! It is Return Over Investment !
Search Engines marketing is the best way for our business development on any models of e-Business.
When you are thinking of global, you need to learn hire search engines in Local!
Rating: 5 / 5
Search Engine Optimization For Dummies
This book contains everything I wanted and needed to know about Search Engine Optimization. Clear and concise, this book lays it out there for any level learner. Provides very useful Tips to help you improve traffic to your websites. Highly recommended read!
Rating: 5 / 5
Search Engine Optimization For Dummies
This book, as its title suggests, is a very basic overview of search engine marketing. It will give you the knowledge you need to read more detailed books on the subject.
The one thing I did not like about this book is that it seems as though the writer wrote it so that you could literally read chapter 4 without having to have read the previous chapters. It actually repeats entire sections.
It’s decent if your looking for basic.
Leanne
http://www.CustomVinylGraphics.com
Rating: 3 / 5
Search Engine Optimization For Dummies
The book has an address for google registration.Also the title tags and a specific meta tag gets read by google.
Don’t know if I am on google yet.Probably not yet.
Rating: 5 / 5
Search Engine Optimization For Dummies